The Current State of Digital Marketing in Healthcare (W2053)

Online Education   
Wednesday, March 02, 2022 11:30 AM - 12:30 PM   iCalendar Eastern Standard Time

This session is complimentary for all Georgia Society for Healthcare Marketing and Public Relations members and participants in the GHA & Georgia Southern University Hospital Leadership Training Program. The fee is $25 for all other GHA members.

Please note our convenient pricing! To support social distancing and remote work, a single registration provides unlimited lines for all employees and trustees of your hospital, including a link to view the recording. Please register just one person from your facility and have that person share the access information with others who wish to participate.

Ben Dillon, MBA
Chief Strategy Officer, Geonetric

Course Curriculum
Budgets are rebounding. Digital strategy is the number one hot job. Marketers are accelerating efforts in personalization. These are just a few of the insights you’ll learn in this webinar on the 2021 Digital Healthcare Marketing Trends Survey results. As you navigate digital marketing post-pandemic, the results of this survey will shed light on how COVID-19 impacted everything from digital transformation efforts to telehealth adoption to digital ad spend. The survey also has all the key staffing, budgeting, and website benchmarking data you’ve come to rely on. Created in partnership with eHealthcare Strategy & Trends, this research helps health care marketers get new insights and see where you need to invest to stay competitive in 2022.

Continuing Education Credits
The Georgia Hospital Association Research & Education Foundation is an approved provider of nursing home administrator credits as a professional trade association in long term care under Ga. Comp. R. & Regs. 393-13-.02, (1) (a). Approved for 1 contact hour.

By attending the webinar The Current State of Digital Marketing in Healthcare offered by Georgia Hospital Association, participants may earn up to 1 ACHE Qualified Education Hour toward initial certification or recertification of the Fellow of the American College of Healthcare Executives (FACHE) designation.

This educational activity has been approved by the Georgia Rural Health Innovation Center to provide 1 hour of Recertification Unit credit for participants in the Hospital Leadership Training Program.
If you would like to be invoiced, need assistance with registration, or are a participant in the GHA & Georgia Southern Hospital Leadership Training Program, please contact the education department at or 770-249-4529.

Online Education   

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